Today I'm chatting with Christina Martin, the founder of Gourmande Girls Beauty, one of my new favorite cosmetic lines. I am absolutely in love with their Bare Caramel Creamy Lipstick and their blushes are next on my list.
Does the name Gourmande Girls Beauty have a special meaning?
Gourmand is a French word that, when translated loosely into English, means "greedy". I can't get enough of makeup, and most of the women I know who consider themselves to be makeup junkies are the same as I am - we can't get enough. We're greedy girls. I'm a linguist, and I've always had a passion for the romance languages. And finally, my favorite perfumes are the "gourmand" scents you find made most often in Grasse, France. This is how I came up with the name for Gourmande Girls, with an "e" at the end, since "e" denotes female in French.
What inspired you to start your company?
I have always loved makeup and several of my friends have suggested to me over the years that I start my own line after receiving compliments on my makeup and my skin and having others ask me to do their makeup for events and special occasions for many years. After working in corporate America for my entire career, I finally decided it was time for a change and I made the decision to start Gourmande Girls.
What makes your products special?
What makes us unique and special is that we are a luxury brand with luxury formulations, but we do not carry an exorbitant price. I categorize us with companies like MAC and NARS, and we are often compared to them, but I created this company with real women and real take-home income in mind. I've set a price point that will be attainable to real women who want to feel glamorous, but don't necessarily have hundreds of dollars in their budget to spend on cosmetics to feel that way. We are also cruelty-free and always will be.
Do you have a favorite product?
My favorite products are our eyeshadows and our velvet matte liquid lipsticks. Our palettes have a different color scheme from others on the market, and our liquid lipsticks are so smooth and creamy. I can't get enough!
Where can we find your shop?
Our website is: www.gourmandegirls.com
We are working with some boutiques in the USA, France, and Chile to bring Gourmande Girls to a global audience as well!