This month we are celebrating our eleventh anniersary and I am so grateful from the bottom of my heart. Our first sale on Etsy was a bottle of Tessa and it was one of our most popular scents from the begining along with Kiele and Amelia. So amazing how eleven years ago those were our most popular fragrances and they still are to this day.
The past eleven years have been amazing and a challenge (we all know why); I took some time this past summer to really think about what I envision for Callio in the coming years. I will be honest, I was feeling majorly burned out this past year. I didn't have the same love I had for the business and I was in survival mode for the business after the last two and a half years. After a lot of soul searching and reflection, I am excited again and have so much planned for 2023 that I hope you will love.
With that though, I am pushing back the launch of Maya until early 2023 and focusing on making sure all of our systems are running smoothly and I am building the company I truly want. We won't be on social media as much and we won't be doing any pop-up markets this year; the end of this year will be about product developement and focusing on creating the best business I can.
Thank you again for being the absolute best customers and for supporting our small but mighty company! I am truly grateful for each and everyone of you.
xo,
Melissa